One-time projects
move the needle.
This keeps it moving.
Senior community growth expertise embedded in your team every month. Consistent engagement, monthly strategy, and clear reporting tied to actual growth metrics. Not just activity.
15 minutes · Free · No obligation
- ▸Member interactions
- ▸Community health monitoring
- ▸Content prompts and moderation
- ▸Goal-aligned monthly plan
- ▸Opportunity identification
- ▸Adjusted based on what's working
- ▸Growth and retention metrics
- ▸Engagement impact breakdown
- ▸Clear answer for leadership
- ▸Review results together
- ▸Align on priorities ahead
- ▸Plan the month ahead
Skip the full page. Here's the short version.
how it works
Simple kickoff. Consistent execution every month.
Once
Kickoff
Align on goals, community, brand voice. No ramp. I start owning from day one.
Ongoing
Consistent Engagement
Daily engagement, content prompts, member interactions, and community health monitoring.
Monthly
Strategy Session
Review results, adjust strategy, and align on what the next month targets.
Monthly
Performance Report
Clear summary of what moved, what's next, and what community is contributing.
The situation
No Capacity
Everyone's plate is full. Community gets attention when someone has a spare moment. Results reflect that.
Fading Momentum
A project built momentum. The attention pulled back. The energy is dropping and you can feel it.
No Visibility
No clear metrics. No monthly reporting. You can't tell leadership what community is actually contributing.
No Strategy Owner
Posting, moderating, responding. Operations are covered. Nobody is connecting it to acquisition or revenue.
Stalled Growth
The community exists but it's not driving revenue, retention, or acquisition. It's a cost center with no clear return.
What you gain
Dedicated Ownership
Daily community management with a single operator accountable for outcomes. Not just activity.
Compounding Growth
Consistent management means strategy builds on itself. Context carries. Momentum compounds.
Clear Reporting
Monthly reports tied to growth metrics. Engagement, retention, acquisition. All tracked and explained.
Strategy Continuity
A consistent operator who carries context and direction month to month. No quarterly resets.
Revenue-Connected Activity
Community activity mapped to acquisition, retention, and revenue. Every month you can see what it's actually worth.
Flexible plans · 3-month minimum · Monthly billing
vs. Full-time hire
$75K-$110K/year before benefits and equity. 2-4 months to hire and ramp. The White Glove Retainer starts immediately.
vs. Agency
Junior staff cycling through accounts. No strategic layer, no continuity, no growth accountability.
vs. Internal team member
Community added to a full plate gets deprioritized the moment another priority hits. Inconsistent results.
vs. No ongoing support
Project gains fade within 30-45 days without sustained management. The White Glove Retainer is how gains compound.
Or continue reading for the full breakdown.
Momentum Without
Management Doesn't Hold.
It Dissipates.
A launch, a sprint, a focused push gets the community moving. Conversations pick up. New members join. Engagement goes up. It feels like things are finally working.
Then the focused attention shifts. Capacity moves to the next priority. The community stays on autopilot.
Within 30-45 days, the numbers start sliding. Not because the community was bad. Because momentum without a consistent owner doesn't compound. It decays.
And there's a second problem that's harder to see: the difference between available and accountable.
Someone available shows up when there's time. Someone accountable owns the outcome whether or not there's time. Most community setups have the former and call it the latter. The reporting gap makes it easy to miss, because when there are no clear metrics, there's no clear evidence of what's slipping.
Available is not the same as accountable.
→ Without a consistent strategy, direction resets every quarter
→ Without reporting, leadership can't see what community contributes
→ Without a dedicated owner, the function runs at the team's spare capacity
The Retainer puts one senior operator in place: accountable for outcomes, carrying context, and compounding the momentum already built. Every month.
“Compound interest is the eighth wonder of the world. Those who understand it, earn it. Those who don't, pay it.”
- Albert Einstein
Your Community Is Active.
It's Just Not Working.
- → Your community needs daily attention and nobody has the capacity to own it.Everyone's plate is full. Community gets handled when there's a spare moment, which means inconsistent management, inconsistent results, and a slow, quiet decline. Not because no one cares. Because no one has dedicated capacity.
- → You built momentum and you're watching it fade.A project, a launch, a focused push got things moving. Then the attention shifted. The energy started to drop. Momentum without sustained management doesn't hold. It dissipates. And you're watching it happen in real time.
- → You have no visibility into whether any of this is working.No clear metrics. No monthly reporting. No way to answer leadership when they ask what community is actually contributing to the business. Activity without accountability, and the inability to prove it's worth keeping.
- → The strategy resets every quarter because nobody carries the context.New priorities, new angles, no continuity. The community gets pulled in different directions every 90 days. Members feel the inconsistency before leadership does. Nothing compounds because nothing runs long enough to build.
- → The community isn't driving revenue and you can't explain why.Members are there. Posts go up. But the community isn't converting, retaining, or contributing to growth in any measurable way. You know it should be doing more. You just don't have the strategy or the operator to make that connection.
- → You need someone accountable. Not just available.Available means responsive when there's time. Accountable means owning outcomes regardless. You've had available. It's why the community is where it is. What it actually needs is one person with a defined scope and something on the line every month.
The issue is not effort. It's consistent execution
with someone who owns the result.
the offer
The White Glove
Retainer.
Senior community growth expertise embedded in your team, every month. I manage the day-to-day, track performance against real growth metrics, and adjust the strategy so the momentum keeps compounding, not fading.
You don't get a content calendar and a weekly check-in. You get a single operator accountable for outcomes: someone who knows your community, carries the context, and shows up every day without needing to be directed.
what's included
What Runs Every Month.
Without Exception.
Consistent Engagement
Active, consistent presence in your community so members feel seen and the energy stays up. Not a bot, not a template. Real interaction managed by a senior operator who knows your brand.
Monthly Growth Strategy
A focused plan each month tied to your actual growth goals: what's working, what's not, and where the opportunity is. Built on what happened last month, not a fresh start every quarter.
Monthly Performance Report
Clear metrics on growth, engagement, retention, and impact. Tied to business outcomes, not just activity counts. A clear answer for leadership on what community is actually contributing.
Monthly Strategy Call
A dedicated call to review results, align on priorities, and plan the month ahead together. This is where context from the previous month shapes the next one, and where strategy compounds.
Platform Coverage: 1 Community + 1 Social
Full coverage where your audience actually lives. One community platform (Discord, Slack, Circle, Telegram, etc.) and one social channel, managed with the same consistency and strategic intent.
how it works
Simple Kickoff.
Consistent Execution Every Month.
Once
Kickoff
I align with you on goals, community, brand voice, and what success looks like. No ramp. I start owning from day one.
Ongoing
Consistent Engagement
Consistent engagement, content prompts, member interactions, and community health monitoring. Reliable. Every day.
Monthly
Strategy Session
I review results, adjust the strategy, and align on what the next month targets. Context carries forward.
Monthly
Performance Report
A clear summary of what moved, what's next, and what community is contributing to the business. No guessing.
What a month looks like
Every day
- ✓Active engagement with members
- ✓Content prompts and community health checks
- ✓Moderation and member interactions
Every month
- ✓Goal-aligned strategy update
- ✓Performance report with clear metrics
- ✓Strategy call to align and plan ahead
What Actually Changes
When There's a Dedicated Owner.
How specific problems map to specific outcomes every month.
| If you come in with... | You leave with every month... |
|---|---|
| No dedicated capacity for consistent engagement | Consistent engagement without adding headcount or overloading your team |
| Momentum from a project starting to fade | Continuous management that keeps systems running and compounds the growth already built |
| A community that's active but not driving revenue or measurable growth | Community activity mapped to revenue, retention, and acquisition so you can show exactly what it's contributing |
| No visibility into what community is contributing | Monthly reports tied to growth metrics, not just activity counts, with a clear answer for leadership |
| Strategy that resets every quarter with no continuity | A consistent owner who carries context and direction month to month, so nothing resets |
| Someone available but not accountable for outcomes | A defined scope with monthly accountability, reporting, and a senior operator on the line for results |
alternatives
Your Options Right Now.
An Honest Look.
| White Glove Retainer | Full-Time Hire | Agency | Internal Team | |
|---|---|---|---|---|
| Senior strategic expertise | ✓ | ✗ | ✗ | ✗ |
| Accountable for outcomes, not output | ✓ | ✓ | ✗ | ✗ |
| Starts immediately with no ramp time | ✓ | ✗ | ✓ | ✓ |
| Monthly reporting tied to growth metrics | ✓ | ✗ | ✗ | ✗ |
| Strategy continuity month to month | ✓ | ✓ | ✗ | ✗ |
| No hiring, onboarding, or HR overhead | ✓ | ✗ | ✓ | ✓ |
| Fraction of full-time cost | ✓ | ✗ | ✗ | ✓ |
Full-time hire: $75K-$110K annually before benefits, equity, and management overhead. 2-4 months to post, interview, hire, and onboard while your community keeps running without direction. The White Glove Retainer delivers senior strategic management at a fraction of that cost with no ramp time and no HR overhead.
Agency: Typically junior staff rotating through accounts on a content calendar. No strategic layer, no growth accountability, no continuity between months. The White Glove Retainer is a single senior operator who knows your community and carries context month to month.
Internal team member: Community added to a full plate gets deprioritized the moment another priority hits. Inconsistent quality, inconsistent results, and the function never gets the dedicated focus it needs to produce outcomes. The White Glove Retainer creates a defined owner with a defined scope.
No ongoing support after a project: A project creates systems and momentum. Without sustained management, those gains fade within 30-45 days. The White Glove Retainer is how the work compounds instead of decaying.
the path here
Every Offer Leads
to This One.
The White Glove Retainer is the destination: where one-time projects become ongoing growth. Here's how clients typically arrive.
Step 1
Community Health Check
Understand what's working, what's not, and where the biggest opportunities sit before any execution starts.
Step 2a
30 Day Activation Build
Launch or reignite community momentum in 30 days. Build the systems, content cadence, and member foundation needed to grow.
Step 2b
Community Revival Package
Diagnose and recover a declining community in 3-4 weeks. Root cause analysis, revival strategy, execution, and handoff playbook.
Step 3
White Glove Retainer
Ongoing management, monthly strategy, and reporting tied to growth metrics. Where momentum stops fading and starts compounding.
Projects create momentum. The White Glove Retainer is how it compounds.
You don't have to start with a project to qualify for the White Glove Retainer. If your community is already active, already has systems in place, and you're ready for a dedicated senior operator to own it, that's a valid starting point too.
And if you're coming off a 30 Day Activation Build or a Community Revival, the White Glove Retainer is the natural next step. The context I built during the project carries forward. There's no ramp, no re-introduction, and no wasted time.
pricing
Senior Management.
Without the Full-Time Cost.
White Glove
Flexible plans, tailored to your scope
Plans are fully customizable based on your community's size, platforms, and goals. The services listed below represent the base of what every retainer includes. Your scope can be built up from there during our discovery call.
- ✓Daily community engagement and management
- ✓Monthly growth strategy, updated to what's working
- ✓Monthly performance report with clear metrics
- ✓Monthly strategy call to review and plan ahead
- ✓1 community platform + 1 social channel covered
- ✓Senior strategic expertise. No junior handoffs.
Retainer clients start at Tier 1 and expand scope as the relationship grows. If your community spans multiple platforms or requires a higher level of strategic involvement, there's room to scale the engagement when the time is right.
The math
Full-time community hire
$75K-$110K
per year + benefits + equity + 2-4 months to hire
White Glove Retainer
A Fraction
of the cost · starts immediately · no HR overhead
get started
Your Community Could Be
Compounding Right Now.
Let's Make That Happen.
Book a free 15-minute discovery call. I'll tell you if the Retainer is the right fit for your community and your stage, and if it's not, I'll point you toward what is.
15 minutes · Free · No pitch · Just clarity
Flexible
Plans built to your scope
3 Month
Minimum commitment
Monthly
Reports + strategy call
No Ramp
Starts immediately